Launching as the original girl empowerment brand in 1959, Barbie™ started as a revolutionary idea—a doll that inspired girls to explore their limitless potential. Today, Barbie™ continues to empower self-discovery that unlocks a world of possibilities for tomorrow.
A great match for G-SHOCK, a watch brand that supports free-thinking, tough women with strength at their core.
The monochromatic bright pink base is accented throughout with the Barbie™ logo and depictions of her Silohead.
The original design is echoed in the watch’s special packaging, as well.
Band
Bio-based resin band
Case and bezel material
Resin / Bio-based resin
Case size (L× W× H)
49 × 45.9 × 15.8 mm
Construction
Shock Resistant
Magnetic Resistant
Power supply and battery life
Approx. battery life: 2 years on CR1220
Water resistance
200-metre water resistance
Weight
56 g
Compatible band size
135 to 200 mm
Glass
Mineral Glass
Other
Neobrite
Accuracy
Accuracy: ±15 seconds per month
Alarm/hourly time signal
5 daily alarms (with 1 snooze alarm)
Hourly time signal
Calendar
Full auto-calendar (to year 2099)
Light
LED light
Auto light switch, selectable illumination duration (1.5 seconds or 3 seconds), afterglow
Other features
12/24-hour format
Regular timekeeping:
Analog: 2 hands (hour, minute (hand moves every 20 seconds)), 1 dial (speed)
Digital: Hour, minute, second, pm, month, date, day
Stopwatch
1/1000-second stopwatch
Measuring capacity: 99:59'59.999''
Measuring modes: Elapsed time, lap time, split time
Others: Speed (0 to 1998 units/hour), distance input (0.0 to 99.9)
Timer
Countdown timer
Measuring unit: 1 second
Countdown range: 24 hours
Countdown start time setting range: 1 minute to 24 hours (1-minute increments and 1-hour increments)
Other: Auto-repeat
World time
World time
29 time zones (48 cities + coordinated universal time), daylight saving on/off, home city/world time city swapping
For a timely fashion icon, the Barbie™ collaboration watch
Launching as the original girl empowerment brand in 1959, Barbie™ started as a revolutionary idea—a doll that inspired girls to explore their limitless potential. Today, Barbie™ continues to empower self-discovery that unlocks a world of possibilities for tomorrow. A great match for G-SHOCK, a watch brand that supports free-thinking, tough women with strength at their core. The monochromatic bright pink base is accented throughout with the Barbie™ logo and depictions of her Silohead. The original design is echoed in the watch’s special packaging, as well.
Watch face design
Starting with the base model GMA-S110 — with its characteristic combination analog-digital dial and dimensional design constructed from small gear-shaped parts — we give each component a different pink tone and texture to evoke the Barbie™ worldview. We then apply black to watch hands and bezel inlay sections to project the toughness that G-SHOCK delivers. The watch face also features the Barbie™ logo at the 3 o’clock position and an indicator with a heart motif in the inset dial at the 9 o’clock position.
Band design
The band is printed with the famous Barbie™ Silohead, and the band loop features the Barbie™ logo.
Case back engraving
The case back is engraved with the iconic Barbie™ Silohead.
Special packaging
The special packaging, inspired by Barbie™ doll packaging, features a playful design that displays the watch through a window of transparent film. The charming packaging is reminiscent of a collector’s box, eliciting the same sense of excitement when you take the watch out of its package.
Bio-based resin
Key resin components used in the bezel and band are made with bio-based resin, a material that is expected to help reduce environmental impact.